Why Should You Use Search Marketing to Promote Affiliate Programs?

 

Search marketing works as a result of it matches customers’ needs with a approach to gratify them. When Net surfers search for one thing—say, an costly pair of Italian footwear, they’re introduced with advertisements associated to their seek for, say, “Borelli shoes” that most likely even comprise the model title of the shoes they’re in search of in the primary heading of the advert.

Had been it not for search advertising, you’ll be restricted within the quantity and varieties of affiliate packages you would be part of and earn cash on by the content material of your website online. No sense attempting to promote wonderful Italian footwear in your astronomy website online. The advert house will earn more cash selling related merchandise, like telescopes, than by attempting to promote footwear. You may create a number of internet sites, every with distinctive and totally different content material, however this requires fairly an funding in money and time.

With search advertising, you have got entry to a vast number of related audiences with out the expense of making or popularizing your individual number of content material websites.

This flexibility means that you can promote any product, any service, just about something in any respect just by bidding on a number of (or in some instances a number of hundred) related key phrases and displaying your advertisements robotically to a related viewers. As soon as your marketing campaign is working correctly, it could proceed to earn cash with little or no further effort in your half, past merely monitoring the returns. A few of my campaigns, as soon as established, have earned tens of hundreds of {dollars} a month for months at a time with no modifications in any respect.

Strive getting a website online to carry out like that with out fixed consideration. Briefly, search advertising is quicker, simpler, and cheaper than establishing internet sites by yourself to promote affiliate packages (though when you already personal and function a profitable website, by all means use that website as nicely). Along with these benefits, the potential of search advertising to generate revenue is restricted solely by your individual intelligence, drive, and initiative. On this website, you realized about many several types of paid search choices.

You had been launched to the most important search and content material networks, and also you came upon why search advertising must be such an integral a part of your affiliate promoting enterprise. Now we find out about affiliate promoting, we all know one thing about search advertising, and we all know we need to use these two disciplines collectively to generate wealth. I suppose it’s lastly time to get began.

General Terms to Know About: PPC – Pay Per Click
With a purpose to become profitable with PPC, it pays (actually) to know the language. Everytime you join applications or examine them, you’re offered with some fundamental phrases that everybody appears to imagine you understand. I’m not going to make that assumption. I’m going to offer transient explanations of the most typical phrases together with the numerous different phrases—it typically appears every website online has its personal approach of talking that’s totally different from its rivals’ lingo.
Listed here are among the fundamental phrases it’s essential know:

• Conversion ratio. You may additionally see this known as conversion price. The conversion price refers back to the variety of people who click on on a web based advert and find yourself performing a selected motion, reminiscent of making a purchase order or filling out a registration type.

• Click value. I generally name this the margin on a click. It’s the distinction between what you pay for a click on and the way a lot you make on that click on. In the event you pay $1 per click on for one marketing campaign and 5 cents for one more, it doesn’t essentially imply the 5-cent click on is a greater worth. In the event you earn $1.75 per click on with the $1 click on and earn solely 6 cents on the 5-cent click on, the $1 click on has the next click on worth.

• Cost per click. The quantity you truly pay for every click on, versus how a lot you bid per click on.

• Pay per click. An promoting system by which advertisers pay for putting an advert primarily based on the variety of occasions somebody clicks on it, versus paying for every time the advert is seen (per impression).

• Return on investment (ROI). Your return in your promoting funding (i.e., your earnings). In the event you spend $100 on a marketing campaign and also you get again $150, your ROI is 50 p.c, or $50.

• Landing page. A landing web page is the Internet web page that your hyperlink factors to. It is perhaps a hyperlink to a product description web page on Amazon.com or Barnesandnoble.com or on another service provider’s website online.

• Keywords. Words or phrases that folks enter once they seek for one thing on a search engine. Additionally referred to as search phrases.

• Negative keywords. Words or phrases that may exclude searchers utilizing these adverse key phrases from seeing your adverts.

• Performance tiers. Tiers are ranges of performance. In the event you ship above a sure stage of quantity in 1 / 4, some advertisers will improve your commissions. Your fee slides relying on how effectively you do with them.

• Natural search. Whenever you submit key phrases to a website online and click on the Search button, the outcomes you get are a mix of pure search and sponsored search (or paid search). The pure search outcomes are those the search engine finds—not those individuals have paid for. Conversely, while you submit your website online to a search engine totally free, it reveals up on pure search outcomes—whether it is accepted.

• Paid search (additionally referred to as sponsored search). These are adverts that publishers such as you and different advertisers have paid to have included alongside the pure search outcomes. Content material-focused promoting. Promoting that matches adverts to the content material round them, which will increase the probabilities that the readers of the content material will probably be within the content material of the commercial. Additionally referred to as contextual promoting or content material match promoting

What Are Search and Content Networks?

Search and content networks are arguably essentially the most versatile and related promoting autos in existence, and a modern-day gold rush has quietly been build up steam round them for a decade or extra. By permitting you to choose key phrases and phrases to set off your adverts, you management who sees these adverts with a stage of element by no means earlier than doable. Not like within the previous days, although, this modern-day gold rush doesn’t require that you simply choose up and go away every little thing else behind whilst you search your fortune in some faraway land. Actually, you needn’t even give up your day job. As I discussed earlier than, there are two fundamental forms of search and content material networks: pay for placement and performance-based. The pay-for-placement mannequin is the normal one. Defined fairly merely, the best bidder receives the best advert place in relation to look outcomes and pays essentially the most per click on for that privilege. This mannequin might serve some companies effectively, however for a search marketer and affiliate advertiser who typically competes towards many different search entrepreneurs promoting the identical affiliate applications, there’s little or no cash to be made. The earnings per click on will likely be nearly the identical for anybody bidding on the identical key phrase and promoting the identical associates program, and the result’s normally a number of adverts bidding proper as much as the utmost quantity you’re probably to have the ability to earn per click on. There are some exceptions, to make certain, however I largely keep away from some of these search engines like google, as there’s little hope of creating a good return on my funding of money and time. The newer, performance-based search and content material networks are your greatest guess. Slightly than giving the best place to the particular person prepared to pay essentially the most, performance-based algorithms take note of the precise efficiency of your advert in relation to others. In case your advert is clicked on 10 % of the occasions it’s considered, and your competitor’s advert is clicked on solely 5 % of the time, these algorithms acknowledge that the search engine can make more cash working your advert even by charging you just a bit greater than half of what your competitor is likely to be prepared to pay. That’s proper, you will get the next place (which interprets on to larger quantity) for a decrease price in the event you write an advert that outperforms the competitors. In case you neglect every little thing else I let you know, keep in mind this: Advert copy is king! Quite a few search and content material networks can be found on-line; for a extra full and up-to-date record, you may go to www.AffiliateMillions.com, however for now I record just some of the large ones.

First-Tier Search and Content Networks
These networks are among the many largest and best-known search engines like google, and generally lesser-known search pages are powered behind the scenes by these engines and their search algorithms. Extra necessary, nonetheless, these search engines like google present top quality click on visitors from their Web-savvy customers.

Google AdWords (http://adwords.google.com).

The Google AdWords is a pioneer of efficiency primarily based paid search, and it could actually ship each amount and high quality click on visitors. It gives quite a lot of useful instruments, together with personalized stories, conversion monitoring, geotargeting, key phrase recommendations, and advert diagnostics. An advert may price as little as 1 cent per click on, however you usually tend to pay a minimum of three cents per click on on most campaigns.

MSN adCenter (http://adcenter.msn.com).

MSN’s adCenter program is a more recent convert to the efficiency primarily based mannequin, and though the quantity of Web searches carried out on MSN doesn’t at present method Google’s, the standard of visitors may be very comparable. Additionally, MSN’s adCenter program gives quite a lot of instruments and choices that embody personalized stories and geo-targeting, and it even permits advertisers sure demographic concentrating on choices not at present out there on many different search engines like google.

Yahoo! Search Marketing (www.overture.com).

Yahoo! Search Advertising is without doubt one of the first and largest search and content material networks on the Web. Though the corporate has been round since 1994, Yahoo! didn’t get aggressive about search advertising and marketing till 2002, when it started buying competing firms akin to Inktomi and Overture. It stopped utilizing Google’s paid search service and started utilizing its personal expertise in 2004; and, whereas it has solely lately dedicated to adopting a performance-based paid search algorithm, Yahoo! definitely has the potential to match Google by way of each high quality and amount.

Second-Tier Search and Content Networks

These search and content networks is probably not as well-known or as widespread because the first-tier engines, and the standard and quantity of the visitors generated might not at all times be as excessive, however oftentimes these engines can ship clicks at a decrease price, and in a enterprise akin to search advertising and marketing, that decrease price may translate to larger margins. These networks may be nice for choosing up some additional clicks at a superb worth, however I encourage you to be much more selective than you would possibly usually be when choosing key phrases and phrases (one thing mentioned in additional element later). Specifically, be very cautious utilizing broad match on single key phrases, as a few of these algorithms appear to broad-match extra extensively than others, and this could generally end in much less related click on visitors.

MIVA (www.miva.com).

This website has as its mission “Assist Your Enterprise Develop.” It has a number of worldwide websites, together with separate areas in the UK, Germany, France, Spain, and different nations. MIVA gives a pay-per-click system in addition to a pay-per-call system. If the businesses you promote (e.g., these in service industries, akin to monetary and funding firms or medical professionals) wish to obtain telephone calls from potential prospects, contemplate MIVA.

 

Kanoodle (www.kanoodle.com). Together with concentrating on adverts primarily based on geographic location of the potential prospects, the context of the advert, and key phrases, Kanoodle gives one different progressive resolution: concentrating on the habits of potential prospects. The Habits Goal program identifies segments of Internet surfers primarily based on their on-line habits, sending adverts for particular services to people primarily based on that habits. As an example, if Kanoodle is aware of that somebody has visited the positioning of a browsing store prior to now 30 days, it’d ship paid placement ads for surfboards and different tools to that particular person.

 

Enhance (www.improve.com). This community seeks to tell apart itself from the competitors in two methods. To start with, the positioning claims that its click on costs (with a minimal bid of three cents per click on) are decrease than these of most different networks. Second, it seeks to supply the next stage of buyer assist than greater rivals: Every buyer will get a phone quantity and entry to an account consultant who may also help. Improve has glorious customer support, and my expertise has been that it could actually truly ship a really excessive quantity of clicks at a low worth, however you have to be very selective with the key phrases you utilize, guaranteeing that they’re extremely related. Why select one of many second-tier content material networks? In some situations content material networks like Kanoodle present high-quality visitors for specialised topics. For sure services or products, these networks would possibly carry out very effectively, so don’t go away them out of your choices. I don’t suggest that you simply begin out, although, with second tier search and content material networks, as a result of their quantity and/or high quality of visitors is typically a lot decrease than that of their greater rivals. It’s safer to start out out with the larger gamers after which develop to a number of of those smaller websites after you safe a foothold out there and have some expertise managing search campaigns.

What Are Affiliate Programs and Networks?

What Are Affiliate Programs?
An associates program is a automobile for internet sites that enables them to supply commissions to associates for the clicks/leads/gross sales they generate on behalf of that firm. This system could also be geared towards promoting merchandise, registering new customers, producing gross sales leads, or gathering shopper info. Regardless of the objective, associates are inspired to hitch these packages and drive related visitors to the associates program’s website

What Are Affiliate Networks?
An affiliate community doesn’t place advertisements for corporations. It’s a firm that capabilities as a kind of go-between, offering companies for each the retailers who’ve merchandise to promote and the associates who promote them. Affiliate networks provide a lot of essential value-added companies, comparable to monitoring clicks, visits, purchases, and different actions; offering instruments for reporting how many individuals view an advert, or click on on it; and processing funds to associates. In addition they assist carry associates along with advertisers: Advertisers might need to pay a payment to hitch the community, however they’re able to present the community with logos and different promoting supplies, and the community helps by publicizing them to their particular person affiliate members. You would possibly hear the phrase tier used together with affiliate networks. Some networks are two-tier, some are three-tier, and so forth. A tier is a step on a system of sign-ups: In case you are a member of a community and also you enroll another person to make a purchase order, you’re stated to be on the primary tier, and the one who signed up is on the second tier. You earn a referral payment for signing up the secondtier member. The second-tier member, in flip, can earn a referral payment for signing up another person, however provided that the community permits that variety of tiers. Among the best-known affiliate networks are listed right here (this transient checklist is only a sampling, not a complete survey, of affiliate networks):

Commission Junction / BFAST (www.cj.com).
Commission Junction is among the largest, if not the biggest, fee community for promoting and e-commerce visitors. You’ll discover out extra about how you can use it in later posts.
Affiliate Fuel (www.affiliatefuel.com). This extremely regarded affiliate community gives quite a lot of instruments and reporting choices that may be extraordinarily priceless to go looking entrepreneurs. Affiliate Gas is especially lively in academic affiliate packages and gives among the highest commissions and conversion charges in that trade.
Advertising.com (www.advertising.com). This promoting community primarily makes use of a pay-per-click mannequin. The community tracks the position of banner advertisements on internet sites. Promoting.com is notable for its “clever modeling system,” which retains monitor of the forms of advertisements which have attracted the best response in your web site. The system then locations comparable advertisements on the positioning.
LinkShare (www.linkshare.com). A pioneer of on-line affiliate internet marketing that advertises itself as the biggest pay-for efficiency affiliate internet marketing community on the Web.
Performics (www.performics.com). This efficiency based mostly advertising and marketing division of DoubleClick payments itself as a web based advertising and marketing service for main multi channel entrepreneurs.
eAdvertising (www.eadvertising.com). This subsidiary of LeadClick Media advertises itself as a “non-public CPA community.” Publishers can use banners, pop-ups, and search advertisements.

You’re. Affiliates are entrepreneurs like your self who’re keen to promote different internet sites’ services for a fee. These affiliate commissions could also be solely a secondary income stream for some entrepreneurs whose main on-line enterprise is complemented by operating related advertisements on some pages. For others, it could characterize their main income stream. Associates can use one in every of a number of fashions to conduct their affiliate promoting actions.

Private and Enterprise Internet Websites.
Historically, affiliate entrepreneurs have positioned ads on internet sites they create themselves. These internet sites might present a services or products of their very own, operating just a few advertisements in applicable areas to create slightly further income. In some instances these internet sites would possibly comprise some sort of content material (information, blogs, and many others.) to draw guests, whereas relying completely on ads to generate income. In both case, the important thing to the success of their affiliate promoting income stream is the flexibility not simply to drive visitors to their website, but in addition to offer ads related to the content material of the location that their guests are more likely to discover inviting. One of the generally seen sorts of advertisements immediately will not be a conventional banner advert, however a dynamically generated advert that relates in a roundabout way to the Internet web page content material close to it. As an illustration, if you happen to create a Internet web page about science and astronomy, or if you happen to merely make a passing point out of telescopes in your weblog, you’ll be able to place an promoting code supplied by Google AdSense on the web page and it’ll dynamically serve up a mix of advertisements, all associated to your website

E-publications.
Common publications corresponding to newsletters which are e-mailed to subscribers are efficient methods to succeed in prospects who’ve “opted in” to what it’s a must to say by signing up. As there is no such thing as a value related to sending an e-mail message past the effort and time put into writing it, these e-publications may be value efficient—after getting constructed up a large record of subscribers, that’s. Newsletters can take time to arrange, and attracting and retaining subscribers generally is a very difficult activity. E-publications despatched to lively subscribers shouldn’t be confused with undesirable and

unrequested junk e-mail. You must mail e-publications and newsletters solely to customers who request to be added as common subscribers to the publication.

Free Software program or Freeware.
A superb income may be embedded affiliate advertisements in useful packages that Internet surfers can obtain without spending a dime. A freeware program, which performs a service the consumer needs and wishes, makes it clear that downloading the product will end result within the show of occasional ads in order that the service can stay free. This shouldn’t be confused with the unscrupulous apply of embedding adware, which can set up itself uninvited or which can not clarify the business points of software program earlier than it’s downloaded.

Search Advertising and marketing

My most popular technique of promoting, and the one promoting technique that will likely be lined intimately on this ebook, is search advertising and marketing. Or, to be extra particular, paid search advertising and marketing on a wide range of paid search and content material networks. Paid search refers back to the apply of charging for the position of advertisements in search outcomes or on particular content-related internet sites (keep in mind AdSense?)—a apply that makes search and content material networks plenty of cash. Most search entrepreneurs place advertisements on paid search and content material networks corresponding to Google, Yahoo!, and MSN. On MSN, as on different search and content material networks, these paid advertisements seem each on the high and on the right-hand facet of a web page of search outcomes

MY 10 STEPS TO BECOMING AN AFFILIATE MILLIONAIRE The steps required to change into a profitable search marketer and affiliate advertiser are effectively throughout the attain of anybody, no matter prior enterprise expertise. The constructing blocks it’s essential to assemble your new search advertising and marketing–primarily based enterprise are already on-line and ready so that you can benefit from them. All you want is a little bit of time, a pc related to the Web, and slightly good recommendation. Bookstore cabinets are lined with dozens of volumes that promise to show you ways to go surfing and begin your personal enterprise or open up a brand new income stream, however few give you the potential that Affiliate Hundreds of thousands does. It’s as much as you to take step one. Actually, any course of goes extra simply should you break it right into a sequence of discrete steps—duties you could sort out one after the other. On this part, you get a step-by-step overview of your entire technique of changing into a profitable search marketer, promoting a wide range of affiliate packages on Google and different search and content material networks.

Step 1. Set Your Sights on Success
I didn’t begin to make severe cash till I had a modest quantity of success on which to base my efforts. Then my creativeness kicked in and I started to check simply how a lot cash I may make if I stepped up my efforts. I’m asking you to start by increasing your creativeness and believing you could be a hit. In some ways, changing into a profitable on-line entrepreneur is a matter of your mind-set and your angle.

Step 2. Study Affiliate Promoting 
I’ll introduce you to the idea of affiliate promoting intimately. Affiliate promoting is the income aspect of this entire

course of, so pay shut consideration. Upon getting a deal with on the idea of affiliate promoting, I’ll later introduce you to the second half of the equation: search advertising and marketing.

Step 3. Study Search Advertising 
Search advertising and marketing is the method by which we drive visitors to the affiliate packages we promote. In subsequent posts i’ll introduces you to this idea and helps you perceive simply how you should utilize search advertising and marketing, as a substitute of a website online of your personal, to make affiliate promoting extra worthwhile for you than you would possibly ever have imagined.

Step 4. Be part of an Affiliate Community
Upon getting recognized your objectives and carried out some preliminary interested by the sorts of merchandise you need to promote, it’s essential to be a part of an affiliate community. An affiliate community is an organization that works with many various corporations to handle and/or promote its affiliate packages and to trace the variety of clicks, commissions, and so forth that particular person associates generate for the packages. These networks supply these affiliate packages to publishers and search entrepreneurs, giving them a central location to seek for acceptable advert copy, consolidating fee checks, and guaranteeing correct accounting of click on visitors and commissions. Affiliate networks are indispensable sources; in subsequent posts, I’ll introduce you to some and stroll you step-by-step by the method of becoming a member of a couple of of them.

Step 5. Be part of Affiliate Applications 
Upon getting been accepted into a number of affiliate networks, you can begin becoming a member of the affiliate packages you need to promote. I let you know what to search for in an associates program, after which I stroll you thru the method of becoming a member of some The way to Make Hundreds of thousands on Google packages, taking you all the best way to producing the monitoring code you will have to arrange your advertisements within the subsequent step.

Step 6. Create Search Advertising 
Campaigns Signing up with an affiliate community is just one piece of the puzzle. You additionally want to hitch a number of search and content material networks on which to run your affiliate advertisements. Google AdWords is a wonderful place to begin. On our website, I’ll present you how one can be a part of Google and different search and content material networks, and I take you step-by-step by the method of making your first advert marketing campaign.

Step 7. Be taught The way to Handle Your Search Campaigns
Simply getting your campaigns working isn’t the tip of the method. Not by a protracted shot. You’ll have to discover ways to consider your advert campaigns and monitor and enhance them as effectively. We are going to reveals you how one can use the reporting options you’ll must be acquainted with—a easy course of, by the best way—and teaches you how one can monitor these outcomes and enhance present campaigns.

Step 8. Don’t Let Errors Get You Down
Each entrepreneur encounters issues early on, and most make errors every so often. What separates those that go on to success from those who crash and burn? The winners study from their errors and don’t let setbacks deter them. I discuss some frequent, however typically pricey, errors that I’ve made: what to observe for, how one can catch errors early, and how one can get well from these errors.

Step 9. Make investments and Develop Your Advert Applications Enterprise
individuals who promote tangible merchandise know that you must plan forward. It’s a must to order upfront and assemble extra of a listing than you really want in an effort to develop and prosper. On this enterprise, your solely stock is your money readily available,

however you continue to have to handle it as if it have been a product on the cabinets. In spite of everything, the advertisements you pay to run comprise your product, and it’s essential to finances fastidiously to make sure you can preserve that product out there each day. I discuss rising your online business by trying to find worthwhile new campaigns and by increasing profitable present ones, too. The sky is the restrict, as they are saying, and should you preserve pushing the restrict, there’s no telling how far you’ll go.

Step 10. Handle Your Enterprise Like a Enterprise 
Operating your personal enterprise and being your personal boss is improbable, consider me, nevertheless it isn’t at all times straightforward. You’ll have to pay taxes in your earnings, bear in mind, and should you attain a sure degree of success, it’s possible you’ll discover it mandatory to rent an accountant and even a lawyer

Step 1. Name Your Training

Give your training a title. Give it an appealing and catchy title that is capable of attracting the attention of your audience. Make it as simple as possible and easy to understand.

You can take a clue from the title of this post, make it very simple and straight to the point. Don’t speak too much grammar and confuse your audience.

Step #2. Set Up a Payment System.

You are not in business if no one is paying you. That’s why a means of collecting payment is very important. Personally, I prefer to have a means of collecting money from my students. I offer them a means to pay using direct bank deposit. You can also offer them a means to pay online using Paystack. It is a Nigerian company and signing up with them is free. Once people make payment by direct bank transfer, ask them to send you a proof of payment on WhatsApp so you can confirm and add them to the group. If they are paying through the haystack, they don’t need to send you any payment proof. Just extract the group link and put it on the confirmation page on a haystack.

Once their payment goes through, they will be redirected to the link to join the group so you don’t have to add them manually.

Step#2 Design A Flyer

There are a popular Naija slangs that says ”everything packaging”.

Truly, everything is packaging and how well you package your training by designing a good flyer for your training will go a long way.

If you are not good with designing graphics, then hire someone who is good at it to help you design one. The quality of your flyer will determine the quality of clients and responses that you will get to a great extent.

Step#4. Write Your Sales Copy

What is a sales copy? Sales copy is any piece of content (Video or text) that is used to persuade potential customers

to take a specific action, such as buying your products, joining your newsletter, click a link in your email, etc.

In this case, your sales letter should give a brief detail of what your training is all about.

Highlight the benefits attendees stand to gain. Tell them everything they are going to learn in the training and finally put a call-to-action. People always want to be told what to do so tell them to go and make payment into your bank account and be added to your whats app close

Step#5 .AdvertiseYourTraining

There are two ways to promote your training to get people to sign up.

  1. Free strategy
  2. Paid ads

The Free promotional strategy includes promoting on Facebook groups and your social media handles. You can also ask your family and friends to help you share the flyer on their social media handles. When you are promoting in groups, ensure you check the rules of the group before posting. Depending on the group where you target audience hang out, but I know most groups give out one day every week for group members to promote and market their products you can take advantage of those market days to promote your event.

The second type of promotion is paid ads.

This post is not for Facebook ads so I won’t be able to go into much details on that.

The second type of paid ads is Influencer Marketing

Here you simply look for an influencer with large followers on social media that might be interested in your offer. Pay the influencer to help you advertise your offer to his/her audience.

PRICING YOUR TRAINING

How much you should price your training depends on you and the value you are offering. But if you are just getting started, you can price your training between #1k-3k. From my experience, I found out that it is easier for people to pay 1k because it is easy to let go. Also, they don’t have to save for days to raise the money compared to when it is a bit expensive. You can charge more though, it all depends on you.

WhatsApp groups contain 256 peoples

Assuming you have decided to teach people ”How to create and launch an information product in ? days” and you put the offer in front of 1000 people. If 100 people signup for #1000, that will be 100k for a training that will take about 6hours spread into 3days. If you charge #2000 per student, you only need 50people to register to hit your 100k in 3days.

In most cases, for you to hit these numbers, you’ll have to run a sponsored ads or have access to a huge list or group of people where you can advertise to them for free.

Now, let’s assume you don’t have knowledge

You don’t have any skill you can teach but you still want to make money following this concept, then continue reading because there is still a way you can go about it and smile to the bank.

what you need to do to guide yourself online and also on your Smartphone. It is my hope that you take your safety seriously.

Welcome with love

Understanding Smart Phone Addiction

What is Smartphone and social media addiction?

  1. Smartphone addiction, sometimes colloquially known as “ Nomophobia  ” (fear of being without a mobile phone),is a term used to describe anyone who has a habit of Internet over use, to the extent of his phone or tablet taking over his life with impulse and life. Examine yourself and take control of this addiction.

It could affect the following areas of your life and you need to check them now.

  1. Loss of interest in a real relationship. Addiction to social networking, dating apps, texting, and messaging can extend to the point where virtual, online friends become more important than real-life relationships. This is terrible. This has resulted in couples sitting in the house or outside in differ- ent places married to heir smart phones and communicating with the outside world. This has also resulted in marriage divorces and frictions in a relationship.

Even though the Internet is good to make new friends and have new romantic affairs, it should be noted that online relationship Will never be a substitute to real-life relations. It is more of a mirage or bubble. If you are deeply involved in gambling, gaming and S*xting on social media, it could take you into string addiction and really eat deep into your life. And you are sure to regret it later.

  1. CyberS*x addiction is also on the increase and I tell you it will never take the real-world relationship. Compulsive use of Internet pornography, s*xting, n*de- swapping, adult chat rooms or messaging services can impact negatively on anyone. Stop it.
  2. You check your mobile phone every few minutes for any notifi- cation on Facebook and Whatsapp

This is already a sickness.

  1. You add a check-in of every new location you are so your social friends will know you are going somewhere.
  2. You post and announce on social media what you are doing, chilling, doing this and that, blah blah. Talk about your new dress and all of that.
  3. You believe life is happening and better on social media. It is all fake my dear. Soonest reality will come to you. And men are all around you S*xting, Liking and Saying things that will rob you off your real relationship and giving you false belief and hope.
  4. You just feel great and on top of the world with pride when that cute picture of you are liked by a 1 00 of people, even if they are lying about it, especially those you may not know have sinister motives on you.

Smartphone or Internet addiction can also negatively impact your life by:

  1. Increasing your loneliness, depression and stress level. It is never real and your spirit knows this. It brings emptiness into your life. It will give you low- self esteem.

1 1. If you find yourself ignoring friends over lunch or other important things just to read Facebook updates or compulsively checking your phone while driving or during school lectures or getting to Whatsapp at intervals, you need to check it.

  1. If you isolate yourself from your friends and family for your smartphones and social media, you have added.
  2. Have friends and family expressed deep concern about the amount of time you spend on your phone? Do you feel like no one in your “real” life even your spouse understands you like your online friends? Do you conceal your smartphone use, do you hide your phones from husband or wife or lie to your boss and family about who and the amount of time you spend on social media with your smartphone? You are addicted.
  3. 14. Do you update your profile photos each other day or week on Facebook and Whatsapp? You need to check it.

your content, one of the core questions they ask themselves (knowingly or unknowingly) is — does this person have what I want? Can I learn from him or her? My Instagram handle

is @tunji.odunayo and I follow people in different business niches. I follow Comedians, Actors, Doctors, Authors, Songwriters, Business Coaches, Programmers, Photographers etc. And every one of them contributes to my growth as an individual.

I can easily recommend someone to engage (and follow) the content of Comedian A or B because I find them funny and entertaining. Niching down makes recommendation easy. And a whole lot more benefits.

HOW TO FIND CONTENT FOR YOUR WHATSAPP STATUS

If you’ve successfully installed What- sApp Business and you’re looking for inspiration for new status updates, I leverage on these platforms to come up with content for my business or to feed my mind.

Instagram: This app has done better than harm. I get inspiring and targeted quotes I can share on my WhatsApp status that is related to my business niche.

You can follow those on your business niche to make it easier. Or even follow #hashtags that are related to what you do too.

Pinterest: This platform is great for helping me come up with unique ideas for new status updates and designs too.

Plus, you can see what’s working for other people in your business niche and post about it via your status. Please don’t copy. You can always repurpose your content.

Quora/Medium: I’ve never really been always on both platforms, but recently I’ve been paying close attention to the questions people have been asking.

Quora is a “Question and Answer” platform which can help you come up with lots of ideas that people need help with.

Medium is more like a mini-blogging platform where you can get heard, seen and known. If you don’t have the funds to start a blog, Medium is a great platform for you to start. Don’t depend solely on rented platform. Medium is rented land. You can leverage it to promote your craft, brand, product, or business.

Your Circle: If you spend time reading other people’s status updates, it’s not hard to see what those in your circle of business is doing. You don’t have to copy them. Find what works for you and build on it.

What if you still haven’t started making money from WhatsApp?

I want to correct a wrong mindset some people have. Making money from What- sApp doesn’t mean WhatsApp pay you to use their app. Making money from WhatsApp means doing something on the app that’ll make people exchange their money for the value you bring to the table.

Selling on your WhatsApp Status can be so confusing. It takes a long time for you to build a steady profitable business from WhatsApp. This is an ugly truth I have to tell you. There’s no need to pamper words. However, you’re in luck if you have a smartphone, a brain that works, and the willingness to take MASSIVE ACTION to get results.

FEW THINGS TO TAKE SERIOSULY

1.

Share a brief introduction with some fun facts about yourself/ business.

. Do you have a physical address

for your business? Add it to your WhatsApp Business pro- file and tell people they can locate you using Google Maps.

. Share your past projects or

throwback to when you started. It’s rewarding to show others how far you’ve come. Tell them the story behind the glory.

. Do you get similar questions

about your business regularly? Answer them in one ‘FAQs’ post to clear any confusion on the part of potential customers.

. Collaborate with brands that

aren’t necessarily competitors but have a similar target audience. It’s a timeless WhatsApp marketing tactic.

. Share your personal or business

story. We know starting/maintaining a business is not easy. Tell people how you grew from where you were to where you are now.

  1. You can boost engagement with questions Via your WhatsApp status. For example, post an image and say “This or that?” “Caption this post,” “A or B?” “Choose one” etc.
  2. Share behind the scenes of what you do. Take people on a j our- ney. Human beings love stories. Post them — they’ll read. It helps build bonds with people.
  3. Post employee appreciation posts to show off how hard your team is working. It humanizes your brand and boosts the morale of your employees.

1 0. Put a human face on your business by sharing photos/ videos. Don’t just use your business logo as your Social Media profile picture. Add your face — people want to see you.

1 1. Create a hype or make anticipation posts for an upcoming project or underground work by showing a sneak peek.

It makes them curious to know more.

1 2. Record live Videos with your face showing there. You can do this by educating your audience about a particular topic in a 1-minute, 2—minute or more video.

With all the above mentioned, you can become a WhatsApp influencer or create a Whatsapp TV of your own and get people to pay you to advertise for them.

Stop reading….go get to work.

Like I wrote earlier in the introduction, your WhatsApp status content is the most important aspect of your marketing on WhatsApp. And it determines whether people will (keep) viewing, read, and engage your status as it’s the important part of your business. But that’s not all. Here are some important tips you should know if you want to MAKE MORE MONEY and GROW YOUR BRAND using your WhatsApp status as a tool of influence.

THE LENGTH OF YOUR STATUS:

Your WhatsApp status is not meant for publishing blog posts that range from 500 — 5000 words or more. Most people (your Viewers) are torn between reading long WhatsApp status updates as the words come off tiny and T00 BIG to read.

WhatsApp status updates with short writing (yet engaging) of less than 60 characters get higher view count and encourage your viewers to keep read- ing.

Having your words written in bits means that people can see and read the entire post irrespective of the device they are using. Before you click the post button, please ensure the characters are not too much and is easy to read.

AVOID USING TOO MANY FONTS

I have to mention this as people make this mistake a lot — and they keep losing readers without knowing. At the time of this writing, WhatsApp has five (5) font styles. The normal font and 4 others. I prefer using the normal font, however, for you, I’ll suggest you stick to using one readable font. You can stick to using the normal font (like me) or you use a mix of other readable fonts. You have your choice. Be as wise as you choose.

PLAY WITH THE BACKGROUND COLOURS

One of the things I love about What- sApp Business status stories is the background colour feature. It helps me make my posts colourful. I love playing with colours a lot. For example: If you make the first post using the Red Colour Background, you can use the Green Colour Background next, etc. At the time of this writing, WhatsApp Business has 21 background colours. You can use a mix of all. Your viewers will love it.

CREATE SENSE 0F URGENCY AND SCARCITY

I told you earlier that people receive WhatsApp status updates from different people every day — on their contact list. In fact, the number of WhatsApp stories you’ll see is directly proportional to the number of contacts you saved on your phone (those who have yours saved too) divided by the number of active people that update their status. Does that even make sense? L01.

Well, one of the ways to get people to buy your product is to create a sense of urgency accompanied by moments of scarcity — before you even launch.

If you’ve enrolled for the WhatsApp Sales Mastery Course, you should know more about Priming Your Audience to get them to buy your stuff before and when you finally launch your product. An example of a status that creates urgency could be “After 3 Days, The Price of The Skin Whitening Cream Will Increase,” etc. depending on what you’re selling or your business niche.

NEVER USE ALL CAPS IN YOUR POSTS

I see some people do this a lot. For me, I find it difficult to read a post written in ALL CAPS. When all your post texts are written in capitals, it appears like you are shouting to or scolding your audience. Research shows that 85% of people prefer their texts all in the lower case than CAPS. Instead of using capital letter throughout, you can rather make the first letter of the keyword you want them to know be in CAPS and others in lower case.

Note: In case you don’t know what ALL CAPS mean, it is known as CAPITAL LETTER — having all the words in Capital Letter.

ASK QUESTIONS RELATED TO YOUR NICHE

Sometimes, I use this simple strategy to get content ideas for my WhatsApp Business status. Stay With me. I’ll eX- plain this so you get it.

A man enters your restaurant and sits on a table. And you walk towards him and then you ask, what can I offer you? The man says; I need fried rice and salad with 2 pieces of meats.

See what happened here: He entered your restaurant, and you walked toward him and asked what he wants, and he responds with the problems he has (which is: he wants to eat) and then you provide the solution to his problem (which is: the food he asked for). Here’s where it gets practical: After he tells you what he wants and you serve him that meal (providing solution to his problem), he won’t reject it. Never. He’ll eat and probably, lick his fingers — before leaving.

I want you to see your viewers] contacts/audience as the man who walked in the restaurant. Go ahead and ask them a question.

They won’t reject the answers you give to their question. Ask questions now. Don’t be afraid of getting any response. Ask first. Just ask. You can infuse curiosity into your questions to propel them to respond. It could be a question like “How many books do you want to write this year?” or “How much do you want to make from your business this month?” or “What problem are you having with (insert name)?”

Questions like this will likely compel them to respond as they believe you may have a solution to their problem. Don’t ask random questions, unless you’re a comedian. You’ll hurt yourself. Just maybe.

Before you ask, find out the needs of your audience, or their interests. And then craft a question out of it. Be intentional about the process. We’re all humans. Everyone has what tickles their fancy. It’s the same way in business — offline and online. Every business needs to create content that tickles the heart of her audience. If you can get into the heart of your audience, you can make them do anything you want. In fact, if you do this right, they’d send a message asking you what they can do to see that your brand grows. It is that POWERFUL.

There’s no magic wand to this because when someone truly loves you, they are stripped off everything they have. There is nothing they can’t do to see you succeed. Nothing at all. They will appreciate your giggles and laughs. When they do this, it makes you feel like a Rockstar. The heart is of the man. The mind is the man. Your audience understands this, knowingly or unknowingly.

If you can treat your business the way you treat those you love (by showing your audience that you care), you’ll win their heart. And you know what happens when you finally get into their heart. This is what this book is about.

Using the ideas shared here will help you nurture your existing audience and attract more clients that can land you bigger deals.

The goal of this book is to show you irresistible status ideas because of sometimes you reach creative block regarding what to post to connect with your followers, build your audience, 10X your sales and grow your business on WhatsApp.

Are you struggling with ideas on what to post on your WhatsApp status? Well, you’re not alone. I tell you the truth. I’ve been there. That’s the reason I wrote this book — to get you off the hole. It’s tough when you decide to become intentional about growing your fan base and have little or no clue on how to create content consistently or the right things to post, how, and when to post them.

If you’re not familiar with the word affiliate marketing, it simply means the process of earning a commission by promoting other people’s (or cornpany’s) products.

See it this way:

One; you find a product you like

Two; you promote it to others (on WhatsApp)

Three; you earn a piece of the profit for each sale that you make.

For example:

Mr A built a Photo Design Software which retails for N20,000 and you reached out to him to promote his software. He agrees to pay you 50% of each sale you make. In this case, the piece of profit you get from each sale you make is N10,000 (half of N20,000). Now you get the point? Good. I want you to sit and think about this question. Doing this one thing will help you decide what type of posts you should discuss/post via your WhatsApp Status.

The one question I see people always ask is how can I make money on WhatsApp? OR how can I make money from WhatsApp?

Most people who want to showcase their biz on WhatsApp (and make money in the process) struggle to find the right content for their status updates. I’ve seen a lot of people struggle with this one thing. I totally understand the frustration. Like I said earlier, I’ve been there. Before I knew the business side of WhatsApp, I had no clue of what topics to write about, how to make money Via my WhatsApp status. It all changed for me after attending a WhatsApp class organized by Caroline Wabara. Google her name later. After the class, I started sharing my knowledge about Content Marketing and then I realized that I enjoyed talking about writing and how to make money writing. After all, that’s what I really love and why I am working on building a profitable online career where my goal is to raise many others like you to become Sales Mafias.

Just so you know, the business you choose today may not be what you’ll promote forever. Although you can always have a career switch may be related or unrelated. And that’s okay.